There is a way to create a Calendar Label without Start and End Times showing!
Go to the left navigation bar>Settings>Advanced>Calendar Label>+Add New Calendar Label
Enter the following for your Calendar Label (Leave Start Time and End Time Blank!)
- Enter the Label Name
- Choose a Category
- Enter the Start Date
- Choose Setup as Recurring?
- Select all dates for the recurrence
Now, your Calendar Label appears on your Internal Calendar without Start and End Times